SamCart is the very first e-commerce platform built specifically for direct-to-consumer brand names. Online Seller Campaign Course
Samcart is a software product that helps you offer digital products. It was developed by Brian Casel, a digital marketer and software developer that wanted to assist other digital marketers with sales and payments.
Casel developed a number of various software packages in the last 2 years, however Samcart is the one he is most pleased with. It is his most substantial achievement and his favorite.
SamCart’s mission is to empower business owners and brands with the tools they need to succeed.
Is SamCart Right For Me?
Are you looking for a brand-new shopping cart however do not understand what’s out there?
SamCart is a terrific shopping cart, however you require to be sure it’s right for your requirements. Knowing what features you require and which ones you do not will assist you choose which shopping cart is best for you.
If you have a service, membership, physical product, digital item, or subscription, you might gain from SamCart.
The platform is optimized to increase conversions and increase the life time value of each customer.Online Seller Campaign Course
SamCart has all the basic functions you would want in a shopping cart.
In this section, I’ve fired up SamCart, and we’ll cover the standard functions of the Introduce and Grow plans (strategies that will be explained in the upcoming area on rates).
Along the way, I’ll share my experience with SamCart, what I liked and didn’t like, and how some of the functions compare to its primary rival, ThriveCart.
In the next area, we’ll go over innovative SamCart functions.Online Seller Campaign Course
Among the first things this shopping cart will let you do when you begin is established your payment gateway with Stripe (for charge card purchases) or PayPal.
Stripe and PayPal are undoubtedly 2 of the most popular online payment processors.
SamCart supports Apple Pay and Google Pay!
SamCart integrates NOT with the list below payment options:
Cryptocurrency (like Bitcoin).
This puzzled me a bit because ThriveCart (which is thought about SamCart’s primary rival) uses Authorize.net and Braintree for charge card processing. And it’s just been around for a couple of years.
Let’s talk about the kinds of payment alternatives offered.
With SamCart, you can establish listings with the list below payment approaches and options:Online Seller Campaign Course
One-time single price offers.
Payment plans (aka Split-Pay).
Payment processing without processing fee.
Payment structure: controllable billing frequency for payment plans and subscriptions (weekly, monthly, quarterly, annually, and customized ).
Choice of 8 currencies.
Quantity Limitations & shipping options.
Free SSL Certificate.
Test payments: Be sure to use SamCart’s test payments feature (aka sandbox mode) on checkout pages before releasing your brand-new product.
SamCart is slightly different from ThriveCart and its other rivals because of its detailed payment structure product flexibility. They likewise have granular billing frequency settings for payments.
High Converting Checkout Templates
Your checkout procedure need to be to reduce bounce rates and enhance conversions.
Templates are an incredibly powerful tool, particularly if you’re beginning. They allow you to get more of the basics while learning what works and what does not.
Nevertheless, most digital organizations don’t begin with a complete suite of sales and marketing tools. So, where do you begin? Fortunately is that Samcart offers a vast array of design templates free of charge.
This consists of the one-page funnel (a marketing strategy made famous by Brian Moran). Along with the embeddable and pop-up checkout pages.
With these numerous choices for designing one-page funnels and checkout page design templates, it’s easy for SamCart customers to start completing their item data.
When it comes to template personalization, you can customize numerous checkout page components with a couple of limitations. SamCart’s checkout designs can be customized in the following methods:
Define Your Colors
Fields (Billing Address, Shipping Address, Email address, Zip Code, Amount )
Guarantee Title & Text
Bullet Points Title, Bullet Points & Image
Terms & Conditions Checkbox
Terms & Conditions URL
SamCart has a pretty old-fashioned method of personalizing the checkout cart. You don’t get to see the changes you make to the checkout creates aesthetically.
Instead of configuring your customization settings on SamCart’s control panel, you can see how your checkout page will look by clicking the sneak peek button.
Samcart Drag & Drop Editor
SamCart has a good drag and drop editor (most SamCart articles don’t discuss this).
Up until now, this is a game-changer as few shopping carts use this level of style for checkout pages. You will be able to customize your landing pages across your sales funnel fully.
A great online shopping cart need to have the ability to run A/B tests. Once you know which shopping cart variation works best through testing, you can start to increase conversions over time.
The setup process for producing SamCart split tests is very easy in the Advanced Settings tab. You will be requested for the name of the brand-new variation. When this is set, you can click on the variation you wish to edit the settings for.
You will see which variation you are modifying when the screen revitalizes rapidly and takes you to the Item Particulars tab (you will see a distinction in the URL of your test variation).
Order Bumps, Upsells & Coupons
SamCart’s worth proposal is that their shopping cart software makes it simple for you to maximize profits and increase consumer lifetime worth.
In this section, we explore how SamCart’s features help individuals maximize every sale.
Let’s begin with bump deals (functional for digital or physical products). In my experience, the conversion rate for these fast offers is high!
The setup procedure for including a bump offer to your checkout page is on the Upsells tab. Note that to include a deal, you need to have an existing product in your account.
When a bump offer is added, it inherits the price of the new item.
I see this as a small disadvantage because there is an extra action if you require to adjust the price of the product you wish to use as a bump offer.
Either way, SamCart makes their bumps look special!
The setup procedure for SamCart upsells is managed in a various area of the control panel (sigh) however acts likewise to bump offers. You will set up the one-click upsells in the upsells control panel.
Think about the upsell control panel as an area for upsell products. Here you can personalize your upsell pages to your preference and associate them with the main item.Online Seller Campaign Course
Customization includes upsell texts, placing videos, and everything you would get out of a standard upsell page.Online Seller Campaign Course
Comparable to bump deals, upsells handle the rates of the initial product.
This could be a little bit of aggravation if you’re running a promo in your funnel.
Since then you would need to duplicate the original upsell page( s) and set up a various funnel .
Lastly, let’s discuss coupons and discounts! You can develop coupons within the exact same product dashboard (yay). All you need to do is switch on the “Allow Coupons” toggle and click the + Add Coupon button.
As soon as you have decided on your coupon code, you can likewise set the following:
Coupon Period (used once or repeating).
Coupon type (percentage or Flat Rate).
Coupon Discount Amount.
After these settings have been set up, you will be triggered to use them to an item. Setting up discount codes with SamCart is easy, and you can establish multiple codes!
One of the first things you’ll wish to incorporate an online shopping cart with is your e-mail marketing autoresponder. Each time you make a sale, SamCart will automatically include the customer to your email list!
SamCart integrations for email suppliers are:
- Constant Contact.
The integration is as easy as copying and pasting your API secret.
You may require a Zapier integration for e-mail integrations if none of the above e-mail marketing tools fit your requirements.
SamCart has stepped up its video game with membership site integrations. Previously, only 4 membership sites were supported. They just recently added 3 more. As it stands, membership site integrations are tough for online shopping carts.
SamCart incorporates with the following:.
Post Affiliate Pro.
Digital Access Pass.
If you utilize a platform like Teachable (or any other membership site platform), you can utilize a Zapier integration.
Marketing Automation Integrations
You can integrate your marketing automation software, tracking tools, and other sales processing with these native integrations:
SamCart does not provide webinar platform integrations, which is unfortunate because numerous digital item owners today use webinars to offer their items online. Zapier can, however, integrate it with GoToWebinar and WebinarJam.
Sometimes the software world isn’t always sunshine and rainbows. You might encounter a snag and require some assistance. Having an excellent support group behind you is vital.
SamCart uses the following kinds of support:
Help Center Documentation
Their support articles are extremely thorough (as they must be) and include video tutorials and/or handy GIF images.
As extensive as the short articles are, in some cases you need a little more immediate support.
That’s what the chat or e-mail option is for.
They normally react within a few hours, if not minutes, for live chat.
Expect a couple of hours up to 24 hr. Support hours are weekdays from 9am to 5pm ET.
And the last support option they offer is their Facebook group which has 14,000+ members as of 2021.
SamCart, like many online shopping cart business, does not provide a direct support phone number.
SamCart Advanced Features
In this area we will cover the sophisticated features of SamCart: The Dunning System (nicknamed “The Subscription Saver”) and The Affiliate Center.
Dunning is built into SamCart. As its name recommends, a dunning system is developed mainly for individuals who already have subscription products and wish to maintain or increase client value.
Subscription-based organizations worry about consumer churn. Customers might spend for an online subscription for a few months, choose to cancel, or for some reason, their credit cards fail.
SamCart makes a complex process basicand quick to establish for its premium users. The dunning system handles saving unsuccessful payment attempts.
Here are a couple of reasons why consumers’ charge card may stop working:
Card has been changed
Card has actually been blocked
Banks have actually blocked a transaction
Dunning software works with different methods, such as sending out e-mail pointers to customers that their card will end.
It’s an automatic process that requires the consumer’s charge card details to be updated after payment attempts stop working on subscription payments.
A dunning tool can cost you $100+ each month. SamCart has the dunning tool built-in.
The SamCart Affiliate Center
With this center, SamCart utilized to be miles ahead of other affiliate platforms. But in the meantime, its primary rival (ThriveCart) is catching up.
In the affiliate management control panel, you can do the basic things like affiliate commission setup, payment duration setup, affiliate signup, affiliate approval, and cookie expiration.
This is where SamCart’s affiliate center shines. It was among the first affiliate systems to allow you to produce affiliate links that send out visitors to any website of your option and credit affiliates when a potential customer decides to make a purchase.Online Seller Campaign Course
This works for entrepreneur of big or small businesses that want to publish content.
You can set up your affiliate promo links to send visitors to a sales page (that’s the default), a webinar registration page, a capture page, or perhaps a YouTube URL, and your affiliates will still get credit when a sale is made!
The disadvantage to their affiliate control panel is that there are no affiliate tracking IDs for affiliates (this isn’t a must, however it’s a nice-to-have).
SamCart’s affiliate program function lacks ThriveCart’s performance.
ThriveCart also now has the ability to credit affiliates commissions based upon any URL, and they let affiliates add custom-made affiliate tracking IDs to their links so they know precisely where their sales are coming from.Online Seller Campaign Course
Pros and Cons
- User-friendly platform to offer digital or physical items online
Amazing checkout experience
Sales funnel features: One-click checkout popups, order bumps, and upsells to increase order value.
Advanced stats like life time value.
Easy to develop coupon codes (% or $ off).
Payment models: one-time, subscriptions (control product payment frequency), payment plans, trials.
Landing page A/B split testing.
Knowledge base with training resources.
Checkout page cart abandonment capabilities.
Integrated Dunning System attempts to upgrade your client’s payment details for product/service renewals.
Drag and Drop Editor for checkout pages (move products such as a sales video anywhere you desire).
- Just supports Stripe and PayPal.
Month-to-month pricing starting at $49 per month.
No digital sales tax calculation integrated in
The affiliate system doesn’t have tracking IDs that affiliates can use.
So, just how much does SamCart cost?
SamCart offers four month-to-month pricing plans.
$ 49/month for the Launch Plan
$ 99/month for the Grow Plan
$ 199/month for the Scale Plan
$ 399/month for the Enterprise Plan
The SamCart Launch Plan appropriates for online business owners who want to launch their first digital or physical product. It is not suitable for subscription company owner or those who want the one-click upsell or payment plan functions. These features are unlocked in the Grow and Scale plans.
SamCart Grow Plan provides what Launch Plan does not. It includes features like client management, subscription fee suggestions, advanced subscription cancelations, upsell features and more.
The SamCart Scale Plan includes the innovative features of SamCart. It includes all the functions readily available in the Launch and Grow plan, in addition to the integrated dunning tool, Affiliate Center, cart abandonment, built-in A B testing, CRM integrations, webhooks, and concern email and chat support.
The SamCart Enterprise Plan is for large companies. This plan supplies you with a dedicated account manager, integration setup and everything you need to get going rapidly,
Keep in mind: SamCart has updated its pricing page and altered the names of the plans (initially known as Basic Plan, Pro Plan, & Premium Plan).
Every SamCart pricing plan has a complimentary trial option and a money-back guarantee.Online Seller Campaign Course
Is it the right option for you?
Let us find out if SamCart is the ideal shopping cart solution for you before you start a 14-day free trial.
- You desire a drag and drop shopping cart platform
- At the end of 2019, SamCart updated their platform to be able to set up page design templates with their brand new drag and drop editor. If you’re searching for a WYSIWYG, you can’t fail here!
- You have a subscription-based company
- The Scale Plan is worth it if you have a subscription item, because of their tip system. Take advantage of the 2 week free trial if you require to.
- You are offering your affiliates with different types of tracking links to help them promote your items.
- SamCart’s affiliate feature is perfect for item owners with existing material that drives causes their items.
Not Recommended IF:
- You wish to include another monthly subscription cost
- SamCart’s pricing options are excellent, however compared to ThriveCart, which can do most of what SamCart’s Grow and Scale plan can do, I would recommend paying a one-time $495 (review link) for ThriveCart if you wish to avoid the monthly charge.
- You desire your affiliates to understand where their sales are coming from
- As I stated previously, if you want your affiliates to help you promote your product( s), SamCart works, but you will not have the ability to provide them with tracking functions if you deal with SamCart’s affiliate platform.
Despite the fact that SamCart is expensive per month, no one can reject that it is a powerful platform for any online marketer (specifically the Scale Plan).Online Seller Campaign Course
Aside from the sophisticated features, the user friendly interface (and new drag-and-drop editor) lets you develop lovely checkout pages that set you apart from your rivals. Online Seller Campaign Course
SamCart is not without competition, nevertheless. ThriveCart rivals them in the checkout page software application area (they likewise have a drag and drop cart page builder) with a one-time payment.
After using both platforms, I would recommend SamCart’s Scale Plan for $199 each month and ThriveCart instead of SamCart’s Launch or Grow Plan.
Bottom line, SamCart, considering that the free trial lasts 14 days, you can see if it’s a good suitable for your online business!